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Case studies

See our Highflyer on Case studies 

A case study is a brief story about a real-life situation. You usually answer specific questions in order to demonstrate your ability to integrate theory and practice.

Below is a simple approach to working with case studies:

  • scan the case to get a general idea of the problem
  • read the questions that you have been asked to answer
  • re-read the case study with the questions in mind. Identify the information in the case which will help you to answer the questions.
  • review the models and theories you have learnt that relate to the topic
  • relate the theories and models you have chosen to the case. Explain how they help you to solve the problem(s) in the case study.

(Source: Business Communication 101)